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Jensen needed to reduce product returns on their radios due to poor installation from do-it-yourselfers to retail technicians.

Explainers accommodated a range of end-user competence and experience levels by creating a visual installation guide.

Technicians could glance at the wiring diagram to verify proper installations.
Do-it-yourselfers could use the product illustrations as well as the step-by-step instructions to make all the connections.
This approach reduced product returns and improved relations with retail dealers.